Targeted Direct Mail Connecticut and abroad

If you've tried advertising in the local "envelope full of coupons" direct mailer in your area, you may have noticed just how lackluster the results can be.  While "value packs" of coupons work for certain types of businesses like restaurants and car wash facilities, higher value services often do not get the kind of returns that would substantiate a continued effort.

At Infocus Pressworks, you take the spotlight!

With our targeted mail program, your message reaches the hands of your audience-without other competition in the envelope.  Targeted, personalized letters or oversized postcards really get the message out while providing and excellent return on investment for many types of businesses.

What kind of results can I get with Direct Mail?

Every industry is different and everything is contingent on a good offer.  Typically, direct mail will have a .04% response ratio.  For every 10,000 letters, our clients usually see around 40 sales opportunities.  Because of the nature of the PRIVATE LETTER sales events we offer, closing ratios are typically very high...50-75%, with carpet stores closing near 90% with competent sales staff.

I see you are Direct Mail Connecticut? Do you mail outside of Connecticut?

Yes! We service customers throughout the United States for mail orders of 10,000 pieces to 2,000,000 or more.  Give us a call at 860-417-3700 today or feel free to inquire with our contact form!